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Roi_Ltv报表

注意:接入Api前请先熟悉api签名机制(参考接口鉴权说明), 即Api请求样例中的一些http请求头的来源

1 请求URL

https://openapi.toponad.com/v3/report/roi_ltv

2 请求方式

POST

3 请求参数

字段类型是否必传备注样例
roi_platformIntYroi归因平台,枚举说明:
1: Adjust方式
2: 热云/自归因
1
start_dateIntY开始日期,格式:YYYYmmdd20190501
end_dateIntY结束日期,格式:YYYYmmdd20190506
time_zoneStringY时区,枚举值:UTC-8、UTC+8、UTC+0“UTC-8”
nw_firm_id_listArray[Int]N投放平台ID列表:有效值说明:
100000:巨量引擎
100001:腾讯广告
100002:Mintegral
app_id_listArray[String]N开发者后台的应用ID列表[“a600e6fbeac98c”],
campaign_id_listArray[String]N广告组ID列表
ad_group_id_listArray[String]N广告计划ID列表
creative_id_listArray[String]N广告创意ID列表
geo_short_listArray[String]N国家短码列表,不传默认所有国家[“US”,"CN"]
startIntN偏移数,代表从第几条数据开始,默认为00
limitIntN每次拉取数据的最大条数,默认是1000,可选[1,1000]不传默认1000,最大1000
group_byArray[String]Ngroup by 维度,不传时默认date_time,支持的维度说明
date_time(日期),
app_id(应用),
nw_firm_id(投放平台ID),
geo_short(地区短码),
campaign_id(广告组ID),
adgroup_id(广告计划ID), creative_id(广告创意ID)
["date_time"]

4 返回参数

字段类型是否必传备注
recordsArray[Object]N记录,对象数组每个record结构见下面records元素结构,无数据时为空
countIntN总条数,无数据时为空

records元素结构如下:

字段名类型是否必传备注
date_timeIntN日期,格式:YYYYmmdd。group_by有选date_time才有返回
app_idStringN开发者后台的应用ID,group_by有选app_id维度时才返回
nw_firm_idIntN投放平台ID,group_by有选nw_firm_id维度时才返回
campaign_idStringN广告组ID,group_by有选campaign_id维度时才返回
adgroup_idStringN广告计划ID,group_by有选adgroup_id维度时才返回
creative_idStringN广告创意ID,group_by有选creative_id维度时才返回
geo_shortStringN国家码,group_by有选geo_short维度时才有返回
new_userIntY新增用户数
new_user_gapStringY新增用户Gap
costFloatY投放成本
installIntY安装量
install_priceStringY安装单价
ltv_1StringY第1天LTV
...StringY第2到第59天LTV
ltv_60StringY第60天LTV

5 样例

请求样例:

curl --location --request POST 'https://openapi.toponad.com/v3/report/roi_ltv' \
--header 'X-Up-Key: 877f8ae9c6e9ca82c0==5b5fff594c373axxx' \
--header 'X-Up-Signature: CE12B506DBCD868C2C6F09E08C139CBC' \
--header 'X-Up-Timestamp: 1626161553000' \
--header 'Content-Type: application/json' \
--data-raw '{
  "start_date": 20211026,
  "end_date": 20211026,
  "roi_platform": 1,
  "nw_firm_id_list": [100002],
  "time_zone": "UTC+8",    
  "group_by": ["date_time"],
  "limit": 100,
  "start": 0
}'

返回样例:

{
    "count": 1,
    "records": [
        {
            "date_time": 20220317,
            "new_user": 1227,
            "new_user_gap": "",
            "cost": 0,
            "install": 0,
            "install_price": "",
            "ltv_1": "0.1842",
            "ltv_2": "0.2093",
            "ltv_3": "0.234",
            "ltv_4": "0.2403",
            "ltv_5": "0.2438",
            "ltv_6": "0.2459",
            "ltv_7": "0.2512",
            "ltv_8": "0.2552",
            "ltv_9": "0.2577",
            "ltv_10": "0.259",
            "ltv_11": "0.2604",
            "ltv_12": "0.2612",
            "ltv_13": "0.2618",
            "ltv_14": "0",
            "ltv_15": "0",
            "ltv_16": "0",
            "ltv_17": "0",
            "ltv_18": "0",
            "ltv_19": "0",
            "ltv_20": "0",
            "ltv_21": "0",
            "ltv_22": "0",
            "ltv_23": "0",
            "ltv_24": "0",
            "ltv_25": "0",
            "ltv_26": "0",
            "ltv_27": "0",
            "ltv_28": "0",
            "ltv_29": "0",
            "ltv_30": "0",
            "ltv_31": "0",
            "ltv_32": "0",
            "ltv_33": "0",
            "ltv_34": "0",
            "ltv_35": "0",
            "ltv_36": "0",
            "ltv_37": "0",
            "ltv_38": "0",
            "ltv_39": "0",
            "ltv_40": "0",
            "ltv_41": "0",
            "ltv_42": "0",
            "ltv_43": "0",
            "ltv_44": "0",
            "ltv_45": "0",
            "ltv_46": "0",
            "ltv_47": "0",
            "ltv_48": "0",
            "ltv_49": "0",
            "ltv_50": "0",
            "ltv_51": "0",
            "ltv_52": "0",
            "ltv_53": "0",
            "ltv_54": "0",
            "ltv_55": "0",
            "ltv_56": "0",
            "ltv_57": "0",
            "ltv_58": "0",
            "ltv_59": "0",
            "ltv_60": "0"
        }
    ]
}


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